Building Impossible: Nat Geo Refreshes a Traditional Factual Genre with Hoff Productions. How They Did It!
Building Impossible with Daniel Ashville stands out as our Summer Case Study selection: The series may signal a renewed appetite for a Factual genre – Engineering – that has been a pillar of documentary channel schedules. Hoff Productions refreshed the genre with a new talent who successfully crosses over to TV from the social media economy. …