Sunny Side of the Doc | 19-22 June 2023

Documentary Business

Peter Hamilton Consultants, Inc

Amazon

Netflix’s 41% of Time Spent dominates viewing of commissioned & acquired programs

What is Netflix’s share of U.S. viewing? Last month I reported on Comscore’s June 2021 findings that Netflix (26% market share) and YouTube (21%) dominate viewership on connected TV’s. The key Comscore measure is ‘Time Spent’. Here’s the chart: Misleading However, the data is misleading if you are a producer, distributor or programmer whose job …

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Netflix Subscribers: Democrats or Republicans? Plus more charts on the demographics of U.S. streamers

A random email blast from streaming promoter KillTheCableBill revealed lots of fascinating data about the streamers – their subscribers and their economics. The Netflix breakdown by political party is a favorite: What does it mean? Demographics Cable subscribers are found more in U.S. counties and households that are characterized by lower income, but above poverty. …

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Trillion-dollar Death Stars are Existential Threats to Legacy Media Players. 2021 Media Universe Map by Evan Shapiro

 “When you look at the entertainment war for attention and you realise that there are seven trillion-dollar Death Stars – Amazon, Google, Facebook, Microsoft, Apple, Tencent and Alibaba – all with unlimited resources and diversified revenue models, you understand why scale is the most important thing,” says Evan Shapiro, producer, media commentator and creator of …

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Netflix 2023 What You Need To Know Now


Streaming Addiction: New SVOD entrants are all making a critical strategic mistake

Two articles on the state of the industry caught my attention this week: A brilliant analysis of a key success factor for streamers from Lightshed Partners. And a ho-hum Wall Street Journal story that nonetheless captures the current investment frenzy for Unscripted productions. Nat Geo also shared an updated INCLUSION STANDARDS. Scroll down for the …

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Discovery Transformed by WarnerMedia: Pro’s & Cons. Winners and a Loser.

Three years ago, I wrote here: “Discovery must be in play after AT&T’s recent takeover of Time Warner with its Warner Bros, HBO and Turner programming assets.” (Discovery for Sale, June 20, 2018) ATT confirmed today that it will spin off its renamed WarnerMedia unit into Discovery Inc. My Initial Takeaways: 1.Discovery Transformed A leading …

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Streaming Market Disruption: Netflix loses share as new services create opportunities for viewers & producers

The U.S. premium SVOD market continued its unstoppable growth in Q1 2021: Total subscriptions were up 24% year-over-year (YoY). And +64% since 1Q 2019! Disruption: However, according to Antenna researcher Jonathan Carson, “the category has experienced a staggering amount of disruption in the 18 months since Disney+’s launch.” Netflix losing dominance Two years ago, Netflix …

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Netflix 2023 What You Need To Know Now


Streamers will reach 1.2 billion subscribers worldwide. Pressure mounts on the legacy channels / broadcaster model and its producers

1.2 billion video subscribers by 2025. That’s the total global SVOD customer base estimated by leading U.S. platforms. Netflix tops the list at 341 million! Here are the numbers collated by leading industry analyst LightShed Research. Takeaways: Full Steam Ahead. Legacy studios and channels operators are now “ALL IN!” to the streaming strategy. Consumers are …

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discovery+ leads “Most Streaming Sign-ups” in January: 19% of all U.S. SVOD new subscribers

discovery+ tops the SVOD “Most Streaming Sign-ups” list for U.S. in its launch month. discovery+ accounts for a 19% share of US SVOD signups in January according to new data released by ANTENNA, a subscription insights provider. That puts d+ ahead of HBO Max (14%), Disney+ (13%) and Hulu and CBS All Access (each with …

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