MIPCOM: What I Learned at the Cannes Market. Reality vs Co-pro’s. BRICs Rising. Facebook Next? + Sales Takeaways
For my first 20+ years of attending MIPs, a lot of the dealmaking was concentrated in the lounges of the Majestic and the other grand hotels along the Croisette. It seemed like the bars were packed with encampments of suits who fought to close deals for the platforms and channels that they were planning to …