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Documentary Business

Peter Hamilton Consultants, Inc

Ratings

Netflix’s 41% of Time Spent dominates viewing of commissioned & acquired programs

What is Netflix’s share of U.S. viewing? Last month I reported on Comscore’s June 2021 findings that Netflix (26% market share) and YouTube (21%) dominate viewership on connected TV’s. The key Comscore measure is ‘Time Spent’. Here’s the chart: Misleading However, the data is misleading if you are a producer, distributor or programmer whose job …

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News Roundup: Climate Change Documentaries Breaking Through?

The COP 26 UN Climate Change Conference opens in Glasgow on October 31, bringing urgency to the race to save our planet. Documentary commissioners, producers and distributors have responded with lots of new orders. Does global warming have the urgent audience appeal of programs that address hot button issues like true crime, gender, and social …

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Netflix & YouTube dominate viewing of streamers. End of Discovery+ as a standalone?

Netflix (26% market share) and YouTube (21%) dominate viewership on connected TV’s. The launch and rollout of powerful new streamers like Disney+, HBO Max, Paramount+ and Discovery+ hardly dented their dominance. Their combined share of the key measure of Time Spent dropped only 2% in 18 months. The outlook is not promising for the new …

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Nielsen’s The Gauge: Streaming Rises. Cable / Broadcast Viewing is Resilient… for Now. Watch Out for Young Viewers

Last week Nielsen released The Gauge, a very useful pie chart that captures the total time Americans spent watching cable TV, broadcast TV and streaming services. Digging deeper reveals the seismic shift that our industry is experiencing. The Gauge: Here it is… Let’s dig into the findings: Cable + Broadcast: 64% Cable (39%) & Broadcast …

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BBC director general floats deep cuts to documentaries in ‘Smarter. Bigger. Better’ strategy

BBC director general Tim Davie yesterday mounted a spirited defense of the pubcaster’s value to British audiences versus the streamers led by Netflix. His presentation and white paper BBC Value for Audiences gained wide coverage in the business media, where the initial focus was on $556 million in proposed cuts. Cut Documentaries Davie later spoke …

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Top 100 UK Documentaries in 2020: The Land & Country theme comforts viewers in a troubled year

This week’s post covers the UK’s highest-rated documentary and unscripted programs for the year in which COVID struck. My ratings snapshot for 2020 is comprised of: The Top 50 in the combined Documentary and Lifestyle / Hobbies categories. My Takeaways. Then #51-100. The challenging landscape The wonderfully inventive UK Factual industry is enduring the triple disruptions of: COVID, …

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Nielsen’s Streaming Ratings 2020: Positive Takeaways for the Documentary / Unscripted Sector

Nielsen released their Top 10 Streamed Programs for 2020 (U.S.) in three categories: Originals, Acquisitions and Movies. Their key metric is Minutes-Streamed-per-Show. In the Originals category, the Top 10 is led by OZARK with 30.5 billion views in 2020. TIGER KING is #4 with 15.6 billion views. When I looked deeper into the data, I …

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Today’s discovery+ launch spotlights David Attenborough’s 10 years of ratings dominance

David Attenborough is a promotional hook for Monday’s long-awaited launch of discovery+. The 94-year old legend narrates A Perfect Planet, a blue chip series that stands out among the new streamer’s higher quality programs. I am in awe of Attenborough’s lifetime contribution to documentary filmmaking. I earned a credit on one of his hit series. …

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